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Thursday, September 6, 2012

How To Become A Copywriter Today, Even If Your A Complete Rookie

Copywriters are the most creative people in advertising agencies as the slogans written by them drive ad campaigns. But getting employed as a copywriter can be very difficult. The most important thing you need for getting good openings to become a copywriter in the fields of advertising is a good portfolio of work or an online course that can teach you how.

In a portfolio, you need to give a good collection of advertisements on which you have worked. However, that can be difficult unless you are employed in an advertising agency. The only other way is to get an internship in an ad agency.

Online training courses are also available to boost your knowledge and help you become a copywriter that is creative and proficient. Beware, there are many courses available in many different niches that promise to teach you how to become a copywriter, so it is vital that you choose the right niche that you are interested in.

How To Become A Copywriter Today, Even If Your A Complete Rookie

You will find various internship program openings offered by ad agencies online for copywriters. When applying for and internship, we highly recommend that you contact the creative directors involved in creative departments at ad agencies. This experience will prove valuable in the future when you are called for an interview for the post of copywriter, the hiring managers always ask for the work you have completed during the internship program in an agency.

To boost your chance of getting a good opening as a copywriter, you can also join a technical school and participate in copywriting program to brush your skills as demanded by the agency groove. What if you want to become a copywriter on the internet?

If you want to know how to become a copywriter online, you must be proficient in creating online banner ads with various other online campaigns that magnetically draw people in and leave them wanting to know more. The Good news is that you need not hold a graduate degree to become a copywriter but you must hold a valid undergraduate degree for increasing your chance of getting the job as a copywriter in a reputable agency.

The basic skill a person has to know if they want to become a copywriter is creative thought and a good writing style. He or she should have the capability to craft stories with good vocabulary and always remember to keep it simple.

The only way to find out whether you possess the talent needed in copywriting job is to start creating content and continue to saturate yourself in environments where you are constantly learning and educating yourself on becoming the best copywriter you can be.

The field of advertising copywriting is increasingly competitive, but highly satisfying if you can hone your craft. In today's tough job market, a stellar resume with an average portfolio will not serve as enough. If you desire to grab the attention of creative directors you must follow a few effective steps to succeed in the job-searching rat race.

First and foremost, it's not as much what you know as who you know, you need to have a good networking. You can look in the yellow pages, facebook, or use resources from the Internet to trace these associations and contact the appropriate person directly.

A usual copywriter's job demand following strict deadline and work in odd hours as demanded by client and his needs that sometimes leads to a stressful job.

If you really want to become a copywriter, prepare yourself to work under regular pressure as well.

How To Become A Copywriter Today, Even If Your A Complete Rookie
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Sunday, September 2, 2012

Home Businesses - Are They Enough to Sustain Daily Living?

Most people go to college with the hopes of earning a degree and landing an exciting, fulfilling and good paying job to satisfy their needs and wants. However, not everyone can actually afford to pay the fees needed to go to college that's why they resort to just be involved in small side businesses such as home businesses.

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What kind of jobs are involved in home businesses? Technically speaking, home businesses aim to generate a stable income just by staying at home. Traditional home businesses include making jams, painting, sewing, cross stitching, etc. However, as innovations of modern technology developed, the typical home business that used to involve only home-y activities or jobs is now related to internet-based businesses.

Nowadays, more and more people are getting interested in trying out home businesses because aside from the comfort that comes along with working at home, home businesses also give people the freedom to work and have an income without having to deal with difficult bosses, supervisors or co-workers.

Home Businesses - Are They Enough to Sustain Daily Living?

I Am The Boss Of Me

In the past, most of the people who are involved in home businesses are those people who haven't earned a degree in college. However, things have changed in the past few years because more and more people are becoming involved and interested in home businesses, regardless of their status in life.

Perhaps the reason why more and more people prefer to work at home is because of the absence of a boss or a threatening authority figure. People who work at home can lavishly work at their own pace, without any competition and annoying officemates to deal with. Working at home can even give people the privilege to earn even when they are still in their pajamas. Time is also something that seems to be very flexible when one is working at home. There are really a lot of perks in working at home and perhaps one of the greatest perk is the privilege not to feel so stressed and pressured as compared to when one is working in an office, factory or institution.

Lots Of Opportunities

Some people think that working at home makes just enough money to get by; what most people don't know is that the world of home businesses is full of opportunities to get rich! As long as one has enough imagination, creativity and resourcefulness, one can actually become rich by simply working at home. With the help of internet network marketing or multi-level marketing, one can really become rich and successful just by working at home.

If you are good in computer-related stuffs such as making or designing a website, online scrapbooking, etc., you can most probably earn money by offering web designing services.

If you are good in writing and producing grammatically correct essays or articles, you might as well start writing your own blog or look for an online writing agency that pays you while you for your reviews, blogs, or opinions.

You could also manage your very own buy and sell shop in the Internet. You can try selling bags, clothes, shoes, and other stuffs through the Internet. If you are quite good in Math or English, you could start your very own online tutorial service and have people from all over the world flock to avail your tutorial sessions!

The world of home businesses is indeed full of opportunities; it only needs determination and hard work for one to succeed and earn more than what he dreams or needs.

Home Businesses - Are They Enough to Sustain Daily Living?

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Wednesday, August 22, 2012

Technical Writing - The Importance of User Feedback

It's happened to most of us. It's frustrating, time consuming, and creates a very poor impression. I'm referring to poorly written instructions. These instructions could be about anything such as assembling furniture, operating equipment, or learning software. How many times have we been confused and frustrated by product assembly instructions or user manuals in our daily lives?

One of your goals as a technical writer is to create documents that help the end user accomplish a task. And one technique you should use to improve the usability of your documents is to provide user feedback.

In the world of technical writing, user feedback refers to letting the end user know what to expect after he or she has performed a step in a procedure.

Technical Writing - The Importance of User Feedback

As a technical writer, you must strive to provide feedback to the user at crucial steps in the procedure. By letting the user know what to expect at different steps or stages of a procedure you are making life easier for him or her.

Let's look at an example. The following are five steps on how to navigate through a computer-based training program:

Follow these steps to view the different parts of this training program:

1. Click the Navigation button on the screen
2. To view video tutorials click the Videos button
3. Select the Case Studies button to download case studies
4. Click the Installation History button to see a list of 2007 installations
5. Click the Final Test button to take the final test

Now, let's rewrite these instructions with user feedback:

This training program consists of:

- Four video tutorials
- Six case studies
- A list of 2007 product installations
- A final test

Follow these steps to view the different parts of the training program:

1. Click the Navigation button on the top left part of your screen. This will bring up a Navigation bar on the bottom half of your screen.
2. To view video tutorials click the Videos button the Navigation bar. You will need Adobe Flash Player® to view these tutorials. If you don't have Adobe Flash Player® you can download it by clicking here.
3. Select the Case Studies button from the Navigation bar to download case studies. When you click this button, the Case Studies download will begin and will take approximately seven minutes to complete. The Case Studies will be downloaded to your desktop.
4. Click the Installation History button on the Navigation bar to see a list of 2007 installations.
5. Click the Final Test button on the Navigation bar to take the final test. The Final Test consists of 10 multiple choice questions and is based on the content in this training program. You will need a score of 80% or higher to pass the Final Test.

By providing feedback to the user you let the users know what to expect and are therefore preparing him or her. You are setting the level of expectation.

An easy exercise to become good at writing user feedback is to take a product's manual and rewrite the instructions with user feedback. Compare the original with what you write and evaluate the difference.

Providing user feedback is an often overlooked aspect of technical writing. But it is very important. You can use it to impress prospective clients or when you are looking for technical writing jobs. Let them know you are a strong advocate of providing user feedback. It benefits the end user which is the ultimate goal of every technical writer and every quality driven business.

Technical Writing - The Importance of User Feedback

If you can write a simple sentence in English and organize your thoughts then technical writing may be a rewarding field. You can easily make it a second income stream in your spare time.

According to the U.S. Department of Labor, the average salary for technical writers is ,380. Freelance technical writers can make from to per hour.

The field of technical writing is like a golden city. It's filled with wealth, rewards and opportunities. After learning technical writing you can branch out into business writing, marketing writing and communications writing. All of these can become additional income streams.

But to succeed you must learn how to market yourself to clients. You have to prove to them that you are an invaluable asset. That's where ProTech - Your Fast Track to Becoming a Successful Technical Writer can help. It's a technical writing course that does two equally important things:

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2. It shows you how to market yourself to clients so you can start your income stream as soon as possible.

In fact, you'll get a complete marketing toolkit which has templates and technical writing job sites to get started immediately!

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Saturday, July 28, 2012

Coping with Change: Develop Your Personal Strategy

Why do we resist change?

As the saying goes, the only people who like change are busy cashiers and wet babies. We find change disorienting, creating within us an anxiety similar to culture shock, the unease visitors to an alien land feel because of the absence of the familiar cues they took for granted back home. With an established routine, we don't have to think! And thinking is hard work.

Technical Writing

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Change is a business fact of life

Coping with Change: Develop Your Personal Strategy

Is your company is currently undergoing major changes that will affect the lives of all of its employees? These changes are probably in response to the evolving needs of your customers. They are made possible because of improvements in telecommunications and digital technology. They are likely guided by accepted principles and practices of total quality management. And you can expect that they will result in significant improvements profitability--a success that all employees will share. Because our customers' needs are NOW, we must make changes swiftly, which means that all of us must cooperate with the changes, rather than resist them.

How do we resist change?

We tend to respond to change the same way we respond to anything we perceive as a threat: by flight or fight. Our first reaction is flight--we try to avoid change if we can. We do what futurist Faith Popcorn calls "cocooning": we seal ourselves off from those around us and try to ignore what is happening. This can happen in the workplace just by being passive. We don't volunteer for teams or committees; we don't make suggestions, ask questions, or offer constructive criticism. But the changes ahead are inescapable. Those who "cocoon" themselves will be left behind.

Even worse is to fight, to actively resist change. Resistance tactics might include negativity, destructive criticism, and even sabotage. If this seldom happens at your company, you are fortunate.

Take a different approach to change

Rejecting both alternatives of flight or flight, we seek a better option--one that neither avoids change nor resists it, but harnesses and guides it.

Change can be the means to your goals, not a barrier to them.
Both fight and flight are reactions to perceiving change as a threat. But if we can change our perceptions, we can avoid those reactions. An old proverb goes, "Every change brings an opportunity." In other words, we must learn to see change as a means of achieving our goals, not a barrier preventing us from reaching them.

Another way of expressing the same thought is: A change in my external circumstances provides me with an opportunity to grow as a human being. The greater the change is, the greater and faster I can grow. If we can perceive change along these lines, we will find it exciting and energizing, rather than depressing and debilitating.

Yet this restructuring of our perspective on change can take some time. In fact, coping with change follows the same steps as the grieving process.1 The steps are shock and denial that the old routine must be left behind, then anger that change is inevitable, then despair and a longing for the old ways, eventually replaced by acceptance of the new and a brighter view of the future. Everyone works through this process; for some, the transition is lightning fast, for others painfully slow.

Realize your capacity to adapt.

As one writer put it recently:

Our foreparents lived through sea changes, upheavals so cataclysmic, so devastating we may never appreciate the fortitude and resilience required to survive them. The next time you feel resistant, think about them and about what they faced--and about what they fashioned from a fraction of the options we have. They blended old and new worlds, creating family, language, cuisine and new life-affirming rhythms, and they encouraged their children to keep on stepping toward an unknown but malleable future.2

Human beings are created remarkably flexible, capable of adapting to a wide variety of environments and situations. Realizing this can help you to embrace and guide change rather than resisting or avoiding it.

Develop a coping strategy based on who you are.

Corporate employees typically follow one of four decision-making styles: analytical, directive, conceptual, and behavioral. These four styles, described in a book by Alan J. Rowe and Richard O. Mason,3 have the following characteristics:
Analytical Style - technical, logical, careful, methodical, needs much data, likes order, enjoys problem-solving, enjoys structure, enjoys scientific study, and enjoys working alone. Conceptual Style - creative and artistic, future oriented, likes to brainstorm, wants independence, uses judgment, optimistic, uses ideas vs. data, looks at the big picture, rebellious and opinionated, and committed to principles or a vision. Behavioral Style - supportive of others, empathetic, wants affiliation, nurtures others, communicates easily, uses instinct, avoids stress, avoids conflict, relies on feelings instead of data, and enjoys team/group efforts. Directive Style - aggressive, acts rapidly, takes charge, persuasive and/or is manipulative, uses rules, needs power/status, impatient, productive, single-minded, and enjoys individual achievements.

Read once more through these descriptions and identify which style best describes you. Then find and study the strategy people who share your style follow to cope with change:

Analytical coping strategy - You see change as a challenging puzzle to be solved. You need plenty of time to gather information, analyze data, and draw conclusions. You will resist change if you are not given enough time to think it through. Conceptual coping strategy - You are interested in how change fits into the big picture. You want to be involved in defining what needs to change and why. You will resist change if you feel excluded from participating in the change process. Behavioral coping strategy - You want to know how everyone feels about the changes ahead. You work best when you know that the whole group is supportive of each other and that everyone champions the change process. If the change adversely affects someone in the group, you will perceive change as a crisis. Directive coping strategy - You want specifics on how the change will affect you and what your own role will be during the change process. If you know the rules of the change process and the desired outcome, you will act rapidly and aggressively to achieve change goals. You resist change if the rules or anticipated results are not clearly defined.

Realizing what our normal decision-making style is, can enable us to develop personal change-coping tactics.

How can we cope with change?

Getting at least this much comprehension of the big picture will help us to understand where each of us fits.

2. Do some anchoring. - When everything around you is in a state of flux, it sure helps to find something stable that isn't going to change, no matter what. Your company's values (whether articulated or not) can provide that kind of stability for you. Ours include the Company Family, Focus on the Customer, Be Committed to Quality, and Maintain Mutual Respect. These values are rock-solid; they are not going to disappear or rearrange themselves into something else. Plus, each of us has personal values that perhaps are even more significant and permanent. Such immovables can serve as anchors to help us ride out the storm.

3. Keep your expectations realistic. - A big part of taking control of the change you experience is to set your expectations. You can still maintain an optimistic outlook, but aim for what is realistically attainable. That way, the negatives that come along won't be so overwhelming, and the positives will be an adrenaline rush. Here are some examples:

Invest time and energy in training. Sharpen your skills so that you can meet the challenges ahead with confidence. If the training you need is not available through Bowne, get it somewhere else, such as the community college or adult education program in your area.

Get help when you need it. If you are confused or overwhelmed with the changes swirling around you, ask for help. Your supervisor, manager, or coworkers may be able to assist you in adjusting to the changes taking place. Your human resources department and any company-provided counseling services are other resources available to you.

Make sure the change does not compromise either your company values or your personal ones. If you are not careful, the technological advances jostling each other for your attention and adoption will tend to isolate you from personal contact with your coworkers and customers. E-mail, teleconference, voice-mail, and Intranet can make us more in touch with each other, or they can keep us antiseptically detached, removed from an awareness that the digital signals we are sending reach and influence another flesh-and-blood human being.

Aware of this tendency, we must actively counteract the drift in this direction by taking an interest in people and opening up ourselves to them in return. We have to remember to invest in people--all of those around us--not just in technology.

The "new normalcy"

Ultimately, we may discover that the current state of flux is permanent. After the events of September 11, Vice President Richard Cheney said we should accept the many resultant changes in daily life as permanent rather than temporary. "Think of them," he recommended, "as the 'new normalcy.'"

You should take the same approach to the changes happening at your workplace. These are not temporary adjustments until things get "back to normal." They are probably the "new normalcy" of your life as a company. The sooner you can accept that these changes are permanent, the better you can cope with them all--and enjoy their positive results.

Notes

1. Nancy J. Barger and Linda K. Kirby, The Challenge of Change in Organizations: Helping Employees Thrive in the New Frontier (Palo Alto, CA: Davies-Black Publ., 1995). This source is summarized in Mary M. Witherspoon, "Coping with Change," Women in Business 52, 3 (May/June 2000): 22-25.

2. Susan Taylor, "Embracing Change," Essence (Feb. 2002): 5.

3. Alan J. Rowe and Richard O. Mason, Managing with Style: A Guide to Understanding, Assessing and Improving Decision-Making (San Francisco: Jossey-Bass Management Series, 1987) cited in Witherspoon, "Coping with Change."

4. Emily Friedman, "Creature Comforts," Health Forum Journal 42, 3 (May/June 1999): 8-11. Futurist John Naisbitt has addressed this tendency in his book, High tech/high touch: Technology and our search for meaning (New York: Random House, 1999). Naisbitt co-wrote this book with his daughter Nana Naisbitt and Douglas Philips.

Coping with Change: Develop Your Personal Strategy

* * *

Steve Singleton has written and edited several books and numerous articles. He has been an editor, reporter, and public relations consultant. He has taught college-level Greek, Bible, and religious studies courses and has taught seminars in 11 states and the Caribbean.

Go to his DeeperStudy.com for Bible study resources, no matter what your level of expertise. Explore "The Shallows," plumb "The Depths," or use the well-organized "Study Links" for original sources in English translation. Check out the DeeperStudy Bookstore for great e-books, free books, and great discounts. Subscribe to his free "DeeperStudy Newsletter" or "DeeperStudy Blog."

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Sunday, July 15, 2012

The Top Ten Family Dog Breeds

When picking out a dog for your family, there are more important things to consider than just looks. Ease of training, compatibility with children, dominance traits, and aggression should be your top priorities. I've compiled this list based on the following:

- Which breeds do well left alone at home

Technical Writing

- Overall intelligence

The Top Ten Family Dog Breeds

- Amount of exercise needed

- Attitudes with children, strangers, and other animals

- Health problems

- My personal experience

- Typical breed standards

- The American Temperament Test results

Small Breeds

Havanese

This breed is the classic lap-dog. They come from the line of Bichon Frise and Maltese but are more compatible with children. They are generally well behaved, loyal, quiet, and submissive. They're easy to train, hypo-allergenic, and do not shed. They can weigh between 8-13 pounds and live about 14 years. They're perfect for apartment life and are content with indoor exercise. They aren't very athletic, so they need an easy-going family. They are a long-haired breed, so a 'puppy cut' is easiest to maintain (as seen in the photo). If you're looking for an adorable, compact, perpetual puppy, the Havanese is for you.

Boston Terrier

Boston Terriers are small bundles of joy. They live to learn, love people of all ages, are effortless to groom, and require little exercise. They are perfect for indoor life. They weigh from 10-20 pounds and live up to 15 years. They do well with other pets and love to be where the action is. Their coats are glossy and short so they are very easy to groom, but they do shed. Bostons have very short muzzles so they may breath loudly, snore, or drool. Because of birthing difficulties (often by caesarean), I recommend finding your Boston Terrier at a local rescue rather than a breeder. There are several Bostons available for adoption on petfinder.com.

Cockapoo

The Cockapoo is one of my favorite breeds because even though they're small, they're quite athletic. The Cocker Spaniel traits give a robust and hardy quality and a love of sports - frisbee, fetch, swimming, and hunting (to name a few). The Poodle traits lend a dignified and intelligent demeanor unlike other small breeds. Cockapoos are not nervous or skittish, but they do best when around people all day. They're attentive to their masters, very easy to train, and adore children and other pets. They are also hypo-allergenic and do not shed. They can weigh between 6 to 25 pounds, depending on whether or not the poodle parent was a toy or miniature. Life expectancy is about 14 years. They come in many colors and their coats can be shaggy or curly. Some breeders will dock their tails but ask yours not to - they have the most lovely, plume-like tails!

Medium Breeds

Miniature Australian Shepherd

Aussies are extremely intelligent and devoted to their masters. They do best with a medium to large yard and an active family. Because they are herding dogs, they need plenty of exercise or else they become bored, hyper-active, and destructive. About two hours of rigorous exercise a day is ideal. They can weigh from 20 to 40 pounds and live about 13 years. They are a beautiful breed, coming in a variety of colors, and at times may have bright blue eyes. Their coats are thick and they shed year-round, so daily brushing is recommended. Their coats are insulators so they do not need to be shaved - although you may give them a short 'puppy cut' during hot months. They are usually a quiet breed but may bark at strangers. Unless properly socialized as puppies, most Aussies are wary of strangers and visitors.

Keeshond

Keeshonden are energetic and lively dogs who are devoted family companions. Though not as smart as other breeds, they can be well-trained with consistent, firm discipline, and plenty of positive reinforcement. If you like the looks of Huskies and Akitas, the Keeshond is a better choice for children. They weigh 30 to 60 pounds and live about 13 years. They do well indoors but need about an hour of exercise a day. A small yard is sufficient with this breed. They love to 'smile' at people and when excited, they spin in comical circles. Because of their thick coat, they are average shedders and do best in cooler climates. If in a warm climate, they can be given a 'puppy cut' during hot months. Daily brushing is ideal. They are great watchdogs so they tend to bark often, which might upset close neighbors.

American Pit Bull Terrier

The Pit Bull is the most controversial breed of our day and you may be wondering why this breed would show up on my list. But in the hands of a responsible owner, I believe they can be one of the best family breeds available. They are loving, amusing, intelligent, and faithful to the end. As pups, they can be aggressive toward other dogs or small animals, but this can be easily and quickly trained out of them. Pit Bulls are so well-mannered that they are often chosen to be service, rescue, or police dogs. Although their short coat is easy to maintain, they do shed. They can be a bit clumsy indoors, but regular exercise (about an hour a day) and a proper weight can reduce this. Pit Bulls are prone to be overweight, so do not over feed. They can range between 30 and 60 pounds and live about 12 years. It's important to train a Pit Bull to walk properly on a leash at a young age or they may become too difficult to walk when older and stronger.

Large Breeds

Collie (Rough or Smooth Coat)

The Collie is another fabulous family companion. Like the Australian Shepherd above, they are a herding breed, so they are exceptionally intelligent. Eager to please, snuggle, and protect, they are loyal and dignified pets. They weigh 50 to 75 pounds and live about 15 years. They make great watchdogs and are natural 'babysitters' for the children in the family. Rough Coated Collies do not need haircuts - they do fine in warm months, as their coat acts like an insulator from the heat. Although they can overheat if exercised too much during hot months. The Smooth Coated Collies have a shorter coat, so they do well in any climate. Both are average shedders. Collies need about two hours of exercise a day and a large yard. Country life is best for this breed, as they love exploring the world.

Golden Retriever

Happy, fun-loving, and loyal, Goldens are one of the most popular breeds in the United States. They love people, so although they may bark when a stranger approaches your home, they would sooner invite a thief in rather than scare him off. They weigh 50 to 80 pounds and live approximately 11 years. They are average shedders and benefit from daily brushing. Because they are retrievers, they need at least two hours of rigorous exercise a day, either swimming, playing fetch, or running beside you as you jog. Some do not do well left alone and become destructive. Although they are vastly intelligent, they are being bred to have more dominant traits which can make training difficult. With firm and consistent discipline, Goldens can be refined pets, but inconsistent training will lead to an out-of-control dog that will take about 4 to 5 years to settle down.

Labrador Retriever

The Labrador is the most popular breed in the United States. Their friendly, energetic, and loyal dispositions make them excellent family pets. They are wonderful with children and enjoy the water, hunting, fetch, Frisbee - just about anything you love, they'll love! Although their coat is short, they are average shedders. They can weigh 50 to 100 pounds and live about 11 years. Like Goldens, they do well indoors but need two hours of exercise a day or they may become destructive. Without proper exercise, Labs can become overweight, which can lead to joint problems. Because of over-breeding, American Labs are typically hyper-active and rarely submissive. These Labs will be rambunctious and difficult to train for the first four to five years. Since Labs are the most popular breed, they are also one of the most popular breeds found in shelters - so check your local rescue before visiting a breeder.

Please understand that even though I am including Golden Retrievers and Labradors on this list, I tend to discourage families from purchasing them because they are being over-bred due to high demand and popularity. This over-breeding creates unhealthy and extremely hyper dogs, which then results in either: 1) euthanasia due to expensive vet bills, and 2) abandoned dogs at shelters because of hyper (and destructive) activity. There is no question that both breeds can be excellent family companions, but I encourage every family to consider other, equally wonderful breeds before Goldens and Labs. If you must have one, check your local shelter, rescue, or petfinder.com. Please be aware that even the sheltered or rescued Goldens and Labs will most likely be over-bred, so training and tolerance is a must. Together, we can decrease the popularity of this breed and put an end to over-breeding.

Giant Breeds

American Mastiff

For those partial to giant breeds, I recommend an American Mastiff. Calm, dignified, and gentle, these dogs are patient and loving with children. They can weigh 140 to 200 pounds and live up to 12 years. As with most giant breeds, Mastiffs do not need a lot of exercise and do well indoors or with a small yard. But because of their inactivity, they may become overweight. Mastiffs get along well with other dogs but should be supervised around other types of animals. They can be very protective but rarely aggressive unless threatened. As puppies they can be rambunctious and clumsy because they grow rapidly during the first year, but they mature quickly. And even though they are one of the gentlest breeds, their size can be intimidating - so always keep your Mastiff leashed in public.

Remember, there can be exceptions with each litter so make sure you research breeders and always insist on meeting the parents to determine the general temperament of the litter. With adoption, research breed characteristics thoroughly before bringing a dog home. Even mixed breeds can be properly researched - just check out the traits of each breed in their bloodline. For instance, if you're looking at a Labrador/Mastiff mix, a good rule of thumb is to combine the traits from both breeds, so you know what to expect.

The Top Ten Family Dog Breeds

Mandy has been a dog trainer and family pet advisor for ten years. She is passionate about matching the right pets with the right families and has fostered countless animals in her lifetime. Currently she is a staff writer for Plugged In Parents, providing parents with family pet solutions and information. Plugged In Parents is also an online resource for up-to-date health and safety, nutrition, and baby info along with recipes, family movie reviews, money and tech tips, and more! Visit pluggedinparents.com today!

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Wednesday, July 4, 2012

Technical Writing - Types of Technical Reports

Technical writers at the start of their careers often find themselves confused as to what constitutes technical writing in the first place. There are many different applications for the new author and they may often find that not all of those are truly "technical". So for the new professional here's a quick list of some common documents they may be asked to create and what they are for.

Background Reports

Technical Writing

Unless you work for the CIA this doesn't usually mean a report about a person and their life and habits. A background report is normally a brief (1 or 2 page) study into the application of a specific aspect of technology (for example the use of photovoltaic cells in solar energy transfer). Usually these reports are generated for a specific (and paying) audience and are singular in their application rather than generic.

Technical Writing - Types of Technical Reports

Instruction Sets

More commonly known as user guides or manuals, these are the staple product of many a technical author and self-explanatory. They are the "how to do x, y and z" of a product or service.

Feasibility Studies

These studies examine whether undertaking a specific project or task is possible and/or advisable within a specific business environment.

Recommendation Reports

This report is usually a comparison of 2 or more alternative actions that a business might choose to pursue, with a concrete recommendation of which avenue is deemed to be best at that moment.

Evaluation Reports

Here the technical author will examine the outcome of a particular project and make a determination as to the benefits and return on investment. Often called assessment reports, they are a key part of the project life cycle and can inform future projects and investments.

Research Report

These are usually scientific in nature and outline the results from a range of tasks such as lab experiments or market surveys. The focus of these reports is not just the outcome but also the methodology under which the results were created.

Functional Specification Documents

This document is normally associated with a new product and in particular software. You are trying to capture the full functionality of the offering, in as much detail as possible. Functional specifications are often dense and a poor test of a writer's skill as they tend to deliver wordy descriptions which encapsulate all requirements.

Proposals

A proposal is a suggestion for a project, and can run into thousands of pages for highly complex work. The author's job is to create a platform on which the proposal can be evaluated and will usually need to conform to industry and organisational guidelines.

Technical Writing - Types of Technical Reports

Nick is the President of http://www.authoring4u.com a specialist consultancy based in Shenzhen China, which helps companies from around the world save time and money in the areas of; technical documentation, Internet presence and marketing and Press Relations.

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Saturday, June 9, 2012

Definition of Motivation

The definition of motivation is to give reason, incentive, enthusiasm, or interest that causes a specific action or certain behavior. Motivation is present in every life function. Simple acts such as eating are motivated by hunger. Education is motivated by desire for knowledge. Motivators can be anything from reward to coercion.

There are two main kinds of motivation: intrinsic and extrinsic. Intrinsic motivation is internal. It occurs when people are compelled to do something out of pleasure, importance, or desire. Extrinsic motivation occurs when external factors compel the person to do something. However, there are many theories and labels that serve as sub tittles to the definition of motivation. For example: "I will give you a candy bar if you clean your room." This is an example of reward motivation.

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A common place that we see the need to apply motivation, is in the work place. In the work force, we can see motivation play a key role in leadership success. A person unable to grasp motivation and apply it, will not become or stay a leader. It is critical that anyone seeking to lead or motivate understand "Howletts Hierarchy of Work Motivators."

Definition of Motivation

Salary, benefits, working conditions, supervision, policy, safety, security, affiliation, and relationships are all externally motivated needs. These are the first three levels of "Howletts Hierarchy" When these needs are achieved, the person moves up to level four and then five. However, if levels one through three are not met, the person becomes dissatisfied with their job. When satisfaction is not found, the person becomes less productive and eventually quits or is fired. Achievement, advancement, recognition, growth, responsibility, and job nature are internal motivators. These are the last two levels of "Howletts Hierarchy." They occur when the person motivates themselves (after external motivation needs are met.) An employer or leader that meets the needs on the "Howletts Hierarchy" will see motivated employees and see productivity increase. Understanding the definition of motivation, and then applying it, is one of the most prevalent challenges facing employers and supervisors. Companies often spend thousands of dollars each year hiring outside firms just to give motivation seminars.

Another place motivation plays a key role is in education. A teacher that implements motivational techniques will see an increased participation, effort, and higher grades. Part of the teachers job is to provide an environment that is motivationally charged. This environment accounts for students who lack their own internal motivation. One of the first places people begin to set goals for themselves is in school. Ask any adult: "What is the main thing that motivates you." Their answer will most likely be goals. Even the simplest things in life are the result of goal setting. A person may say, "I want to save 300.00 for a new T.V." Well, that is a goal. School is where we are most likely to learn the correlation between goals, and the definition of motivation. That correlation is what breeds success.

So, as you can see, motivation is what propels life. It plays a major role in nearly everything we do. Without motivation, we would simply not care about outcomes, means, accomplishment, education, success, failure, employment, etc.. Then, what would be the point?

Definition of Motivation

Wendy Pan is an accomplished niche website developer and author. To learn more about definition of motivation, please visit Self Improvement and Motivation for current articles and discussions.

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